20 Top Business Presentation Tips For 2025

Presentations in business or other organizations are a big deal, and you only get one chance to make a first impression or seal the deal. No matter your role in a company, at some point you will be required to present your ideas or sales pitch. Every top business leader knows the potential power of a presentation or pitch. Convincing, persuading, and selling your ideas are all critical skills, whether you are presenting to a small team in a video conference or on a venue stage in front of thousands of people. A business presentation can even make or break your career, especially these days in the age of everything being recorded and shared on social media.

Today’s entrepreneurs know quite a bit about the art of presentation, so we asked them to share some of their best tips and techniques. Here are some of the highlights on top presentation tips from business leaders around the world in 2025. 

20 Top Tips For Powerful Presentations In 2025

First Impressions Matter Most

The first few moments of a business or sales presentation are critical. You can either set the stage for success or cause everyone in the audience to immediately think “how long is this going to take?” You only get one chance to make a good first impression while presenting. 

“The best tip for having a successful presentation is to start strong,” said Ajay Mehta, CEO of Birthdate Candles. “The beginning of your presentation is what draws your audience in, so be sure that you start off in a strong way. Grab your audience’s attention by using an image, video or joke. This will entice them into your presentation and keep them interested throughout.” 

Even more important than gimmicks is a strong presentation presence and tonality that conveys confidence from the start of your presentation or sales pitch. 

Slim Down The Presentation 

When you look over your presentation, is there anything that can be removed or simplified? The last thing you want to do is overcomplicate things during presentations and lose interest from the audience. 

“Carve out excessive words and slides - this will make things easier for everyone,” said Brandon Monaghan, Co-Founder of Miracle Brand. “Better to speak slowly and clarify your points. It is not a race or a competition to cram the most content into one presentation.” 

Even if your business presentation addresses complex topics, aim to simplify the speech and support your points with visuals. 

Explain Why The Audience Is Here 

Unless you are already a celebrity, audiences will want to know who you are and why your message is important. Make a connection early on so that everyone is invested. 

“When you are a public speaker, the first thing you need to accomplish is showing why the audience should see your presentation as relevant,” said Travis Killian, Owner and CEO of Everlasting Comfort. “There are a growing number of professionals trying to make their mark on the webinar, seminar and convention scenes. But, not everyone has the credentials to lend their advice. Tell a little bit about yourself, establish a connection and briefly explain how you achieved your own success.” 

Avoid acting like a know-it-all, and just be real about who you are. Being genuine is key as a business presenter in 2025 and will be in 2026 also. 

Make The Connection To Our Audience

Some of the best public speakers don’t present themselves as perfect or flawless. Often times it is more effective to show your human side and connect with others in a real way. 

“Always be sure to show your passion and connect with your audience when giving a presentation,” said Tri Nguyen, CEO of Network Capital. “Great presenters know how to be honest and connect with their audience to get their point across. You can do this by injecting your passion and enthusiasm into your presentation. Your audience will feel this and stay connected to your presentation throughout its duration.” 

Authenticity can go a long way for keeping audiences engaged and getting key points across. 

Psych Up The Crowd 

Even if you are speaking on a serious subject, try to get the crowd excited with positive energy and enthusiasm from the starting gate. Use technology to fill in the gaps and punctuate your points. 

“Getting people excited and engaged in your presentation can help boost morale and lead to better results if you are looking for a call to action at the end,” said Cody Iverson, Co-Founder and CEO of VisCap Media. Videos, infographics, and other visually appealing material breaks up talking and photos. 

This helps a great deal on Microsoft PowerPoint slide decks. Get people involved in the presentation by asking the room questions or getting suggestions for answers, depending on what your presentation is about.” 

We all know that meetings aren’t the most exciting events, so put in some extra effort to break the monotony. 

Storytelling 

You can only go so far with facts, figures, and charts during a presentation. Mix things up with stories throughout the session to keep audiences captivated for the less entertaining parts. 

“Tell a story when presenting,” said Omid Semino, CEO of Diamond Mansion. “Stories help people pay attention, connect, and remember things. Storytelling will help your audience engage in your presentation. So think about what you are presenting and how you can create your presentation to tell that story.” 

Stories don’t have to be thrilling to be effective – it is all about the delivery. 

Any Questions? 

It is best to not take questions throughout your presentation, since this disrupts its flow and effectiveness. Wait until you have made your points and take questions after. 

“Leave some time for Q&A at the end of your presentation, because people will have follow-up questions and want to say their piece,” said Kelli Lane, CMO at Genexa. “Be accommodating and do your best to answer questions. If you don’t know something off the bat, connect with them later and follow up.” 

Remember to thank everyone for their company presentation questions and put a memorable twist on your answers if you can. 

Simplify Everything 

If you could effectively transmit one key idea into the mind of every audience member, what would it be? Pinpoint this idea and make it the central focus of your presentation. 

“A great tip for having a successful presentation is to keep it simple,” said Alex Czarnecki, CEO of Cottage. “Focus your presentation on the core message that you wish to convey. This will allow you to communicate the core message effectively to your audience. If it doesn’t apply to your core message then do not include it in your presentation.” 

This is a good tactic to trim down your presentation and make it more impactful. 

Not So Fast 

Everyone tends to rush when they reach the stage or get to the floor for a presentation. It is in our nature to speed up, but you need to fight that urge and take it slow. 

“Slow and steady wins the race,” said Vincent Bradley, CEO and Co-Founder of Proper Wild. “If you speak too fast, it will be difficult for your audience to understand what you are trying to say, and it will make you appear nervous. By consciously slowing down your speech, you will project confidence and calm. This will also force you to make your presentation clear and concise. So instead of trying to fit thirty minutes of content into a fifteen-minute presentation, you will have to prioritize information and intelligently choose your words in advance.” 

Try practicing with timers or video yourself to make sure you maintain a slow and even pace. 

Tech Wizard 

When the presenter is fumbling around with technology in front of an audience, that is not going to instill much confidence. Learn the tech inside and out so that you avoid being that person. 

“Know the software that you will be using during your presentation like the back of your hand,” said Bill Glaser, CEO of Outstanding Foods. “Especially during remote and hybrid work, knowing tips and tricks for presentation software like Zoom and Google Meet can level-up your communication abilities. For example, Zoom shortcuts can make your presentations run seamlessly, and knowing which buttons perform which actions can help you avoid unnecessary technical difficulties.” 

Watch tutorials, read blogs, or simply practice as much as possible with these platforms, because it will pay off. 

Audience Specific 

You never want an audience to feel like they are receiving the same, automated speech you have made a thousand times before. Mix it up and personalize the presentation for the people in front of you. 

“Know your audience and address them with details that would only be relevant to the room at the present moment,” said Dr. Livingood, Founder and CEO of Livingood Daily. “People can tell when you are being generic – or worse – disingenuous.” 

No need to overhaul your whole presentation. Just add some flourishes to make things more personal where it is appropriate. 

Vocal Mastery 

Watch some classic speeches from CEOs, politicians, and motivational speakers. They are a commanding presence on the stage, and use their voices effectively as well. 

“Start thinking about what you sound like,” said Celebrity Vocal Coach Roger Love. “Your voice is the most powerful communication tool you possess. A 2017 Yale study proved that we have learned to lie with our words and our body language, but the sounds of your voice reveal authenticity and truth. Learn how to use melody, volume, pitch, and pace to create sounds that move people emotionally.” 

It is always weird to record yourself and play it back, but this is how the best speakers master their craft. 

Research Heavy 

Charisma is a key trait when presenting to an audience, but you will also need to back up what you say with facts. Research is the key to a well-rounded presentation. 

“There is no better way to become a better presenter than to do your research,” said Timmy Yanchun, Co-Founder of LTHR Shaving. “Nothing can replace data when you need a go-to reference or point, and it also serves for excellent after-seminar or webinar downloads. Have all of your information in order, backed with slides that will make it simple to introduce a point and then elaborate.” 

Even if your presentation isn’t exactly a fireworks show, the research will make it worthwhile for anyone listening. 

Give The Audience What It Wants 

You know your mission as a presenter: send the right message and make persuasive points. But have you considered what audience members want from this exchange? It is worth thinking about if you are presenting something important. 

“The number one tip for a great presentation is to focus on your audience’s needs,” said John Levisay, CEO of The Pro’s Closet. “Build your presentation around what your audience will get out of your presentation. Keep the audience’s needs in mind as you create your presentation and while giving it. This will make it easier for them to understand and respond.” 

Be sure to hit your main points while catering to the needs of the audience, too. That is the winning formula for professional presenters. 

Solution-Oriented 

Since the first caveman stood on a rock to explain how to make fire, one thing has always been true about presentations: they need to solve real problems. 

“Being a presenter has changed dramatically since the pandemic, with so many regular speakers learning to adjust to a computer screen and the challenges of webinars vs. in-person events,” said Heidi Robinson, Chief Operating Officer at Because Market. “However, one positive thing is that most speakers have learned to find ways to really connect with their audience - even if they are halfway across the globe. Everyone loves solutions to common problems. So, make an effort to provide those, along with actionable steps to never experience those challenges in the first place.” 

If your presentation doesn’t identify a problem and offer a solution, consider a new angle. 

Show, Don’t Tell 

If there is a way to make your points with visual aids, before-and-after photos, or straight facts and figures, do that. Nothing is more effective than clearly showing the audience what you can do for them. 

“Vividly paint a picture,” said Michael Port, CEO of Heroic Public Speaking. “All world-saving performances are transformational experiences for your audience. Start out by showing, here is what you have got today, and here is how it could be. This builds immediate rapport and hooks the audience’s interest. You know them. You understand them and their pain points. You have got their back, and you have got a better way to solve their problems.” 

Not every message needs a visual component, but this strategy can emphasize the points that matter most. 

Chill Out Before The Presentation

It is totally normal to be nervous before a big presentation, even if there are just a few people in the room. Be prepared, keep it together, and use some mental tactics to stay on point. 

“Having relaxation techniques to help calm your nerves right before you present can help you look more professional and confident while giving your presentation,” said Eddie Huai, CEO of Luna Blanket. “Being too nervous, or even talking about how nervous you are, can actually give off the impression that you are unprepared if speaking with people who don’t know you, so acknowledging it with yourself and handling it beforehand can help with that. Breathing techniques, visualization, and other quick methods are easy ways to relax before a big presentation.” 

Do some research on relaxation methods and find a way to calm down quickly before you go on. 

Follow A Format 

It can be tricky to map out a presentation from scratch, especially if you are new to the medium. Use an established blueprint at first and make adjustments as you figure out the format. 

“When you are giving a presentation, always remember to follow the 10-20-30 rule,” said Jim Beard, COO of Box Genie. “This rule states that to have a presentation that contains no more than 10 slides, it should last no longer than 20 minutes and have a font size of no less than 30 points. This will help keep you from overloading your presentation with too much information on the slides. Remember the slides are there as a guide, while the presenter elaborates on the points to allow full understanding of the topic.” 

Do a few presentations based on a familiar structure, and you will get the hang of it in no time to become a perfect presenter. 

No Nerves 

Nervousness is often just a sign that you are unprepared for the task ahead. Have a healthy sense of self-confidence, but put in the work as well so that you feel emboldened when the time comes to present. 

“Early preparation is the best thing you can do for yourself if you are nervous for a presentation,” said Meghan Maupin, Co-Founder and CEO of Atolla. “That way, you can tell yourself that you have gone over everything you need and can walk into the room with confidence that you will succeed in your presentation. I like to try to remember key points for each slide, rather than memorize a script where you could get stuck on a single word.” 

Skilled presenters have the confidence to freestyle away from their carefully crafted PowerPoint pitch deck when needed, and preparation is what allows them to improvise effectively. This is especially crucial when answering colleague or prospect questions at the end of presenting or taking questions from the audience after speaking on a Power Point slide deck.

Break The Ice 

You can spend hours perfecting a business presentation, but you will stumble out of the starting gate if you don’t have a great intro to propel you forward. 

“The best way to create an engaging and successful presentation is with a strong introduction,” said Jack Mason, CEO of Jack Mason Watches. “Many use this as an opportunity to tell a quick story or joke that engages the audience. Setting the tone in the presentation from the start, tells your audience what to expect from the rest of your presentation. If done correctly, you will hook your audience in for a great presentation that they will watch the entire time.” 

Presenting Powerfully Conclusion

Some business professionals love seizing the opportunity to make presentations a special event, while others dread presenting completely. But one thing is certain, if you are going to present your pitch, it needs to be powerful in at least one way. Hopefully our top business presentation tips will offer something for everyone and take their public speaking skills to the next level. Pitch perfect, ensure your speaking is peaking, and make your powerful presentation profitable in 2025!

7 Types Of Marketing Diagrams You Should Know

Marketing diagrams communicate complex ideas in an understandable way. At their simplest, marketer diagrams can be used to convey how a business operates; at their most complicated, they can map out the production of goods for international trade between companies whose economies span the whole globe. Marketing diagrams are essential for pitches, presentations, reports, online content, and infographics among other important uses.

This article looks at the different types of diagrams you may come across when writing reports or proposals and explains what they show. Make sure to read the entire article as it’ll help you pick the right diagram for your next marketing report. 

Flow Diagrams

Compared with other graph types, flow diagrams are useful for showing how items flow through a process or how information flows between people within an organization. They can also indicate movement in time such as day-to-day activities. 

Flow diagrams all follow similar principles: Each section is separated by a bold line with dots along its length, and the key information is written directly over the relevant section. The first or title box contains a brief description of what is to be shown like The Flow of Work on an Assembly Line. 

The subsequent boxes each show different but related aspects of this process such as two consecutive stages of assembly-line work. Arrows are then drawn to indicate direction; one arrowhead for flow in one direction and two for flow that moves back and forth. 

Process Maps 

Process maps are not dissimilar to flow diagrams. They also communicate how items move through a process, although often without the indication of time given by arrows. 

There are usually no more than six steps involved in any one process map; the name of each stage is written in a box along with its relationship to the others before arrows are drawn to show movement. The stages may be interconnected by lines or separated by dotted lines, depending on what level of detail is being displayed. 

Org Charts 

Organizational charts display the structure of an organization in pictorial form, showing who reports to whom and who has which responsibilities. 

As the name suggests, org charts are divided into different boxes that relate to the different levels of management within the company. Names are then placed next to each box, either inside it if they belong only at that level or outside it if they have responsibility for more than one section. 

Arrows indicate reporting relationships between members of staff. An arrowhead pointing towards a named person indicates that person reports directly to whoever is named, while an arrowhead pointing from a person to their boss indicates that the person has responsibility for whoever is named. The ideas may sound confusing but it’s important that you keep these in mind for your next presentation. 

As with process maps, dotted lines between org charts indicate that the section being described does not have a manager of its own who reports into another chart. 

Functional Charts

Functional charts map out the responsibilities of different people at different levels in an organization, in much the same way as org charts do. However, while they follow very similar principles in terms of data presentation, they are still different graphs. Each step is described by its own box and relationships between steps are shown with arrows. 

Functional charts tend to include more information than their process-based cousins. They also tend to use wider boxes containing large amounts of text. 

A functional chart's name is usually written in bold inside the first box; below this are two or three key areas that affect performance. Underneath these headings are smaller boxes that detail tasks within each category. These are followed by yet more boxes that detail the specific work done by each role. 

Chronological Charts 

Compared with other diagram types, these show how activities progress through time, usually with a line for each stage. 

Data may be shown in the form of bars next to the timeline. They could stand for quantities produced or resources used, for example. 

As with process and functional diagrams, chronological charts are named after their key element. This is written in bold inside the first box, then two or three main areas affecting performance are described along with tasks within them before smaller sections describe work undertaken. Arrows denote causality between stages. The earlier stages affect later ones directly while parallel stages do not interact. 

Matrix Diagrams 

Matrix diagrams are used to show how different elements are related. They are very useful for visualizing workloads or budget allocations as well as the links between different departments or job roles. 

A matrix diagram usually contains two axes: one showing the rows of data and the other showing the columns. This makes it is easy to see at a glance where any given piece of information should be situated. 

For example, an org chart may use red lines indicating responsibility for each box to key in the information next to the appropriate place on a matrix. 

Network Diagrams 

Network diagrams can represent projects, internal workings inside an organization or even informal groups within society at large. Whatever they represent, they are all fundamentally similar because they map out networks of connections. 

A network diagram usually has a central box inside which has the name of the section being described. From this core emerge lines that branch out into circles representing people or groups. These, in turn, connect to other circles that represent other people or groups. 

Lines between circle pairs indicate ways in which two entities interact with each other. Dotted and solid lines may be used to distinguish between informal and formal connections, for example. 

Make Your Marketing Diagrams

Finding out which marketing diagram is right for you can feel a bit tricky. Fortunately, with Venngage, you can create any of these marketer diagrams with ease. Check it out to design a professional marketing diagram today!