7 Small Business Software Programs Every Fitness Business Needs

best small business software programs fitness companies need fit saas

Time is precious when you run a small business. Unfortunately, much of your time gets tied up working on tasks you aren't great at doing.

If you want to spend less time on repetitive work for your small business, software can help. Keep reading to learn about seven small business software programs that will help you manage your company efficiently.


1. Buffer

Social media is a powerful tool for businesses. People don't want to connect with faceless organizations. They want to connect with the people they spend money with.

Social media can give you that face. It provides a way to interact directly with customers. 

Unfortunately, it can be time-consuming if you have several social media accounts.

Buffer is marketing software for small business that lets you control your social media accounts from one place. You can post to all your accounts at one time and schedule posts in the future.

You'll also be able to track engagements with all your social media campaigns. This data will give you valuable insights into what kind of content your audience responds to the most.


2. WordPress

If you've done any research into starting your own business, you probably know by now how important it is to have a website. The question is, do you have the skills to run one yourself?

The great news is that WordPress makes it easy for anyone. You can sign up for a hosting account and set up your website with a few clicks of a button. Once it's up, pick a theme from WordPress or a paid theme directory.

If you're looking for something more unique, you can pay a designer to develop a custom theme for you. Doing this will help you stand out in a crowded market. Once you're done, you can maintain the site yourself by logging in and posting updates.


3. Salesforce

You're going to deal with a lot of people when you run a gym. It isn't only going to be customers, either. You need relationships with suppliers so you can keep your facilities stocked and in good order.

If you don't have a system to keep track of your relationships, things are going to be a mess. A CRM like Salesforce provides you with a central location to track everything.

Your Salesforce system gives you a way to track contacts, information, and communication with people in your CRM. Everyone in your organization can log onto your CRM to check the status and history of your contacts.


4. Google Drive

Do you have a lot of documents to share with your team? If you're a small business, it's probably not worth putting together an IT infrastructure to house all your data. You can use cloud internet services to do this.

Google Drive is a service that provides an online repository for your data. You can store spreadsheets, documents, presentations, and any other documents usable on desktop computers.

Not only will your whole team have access from anywhere in the world, but you'll also be able to keep backup copies of old document versions. If anyone makes a change that shouldn't happen, all you need to do is revert to a previous version of the file.


5. Carbonite

You need great data if you want to make the best decisions for your business. While it's easy to get the information you need, it's just as easy to lose it.

Carbonite is a backup solution that will protect your data. It's as simple as installing software on your desktop computers and setting up your schedule. Once you finish, the files you pick will be backed up to the internet.

Once you back up your files, it's simple to restore everything. Log into your Carbonite account and find what you want to restore. You can restore it straight to your computer with a few clicks of a button.


6. Mailchimp

You can only do so much when you work on your customer's schedule.  You're stuck relying on them coming into the gym to see what you have to offer. You need a way to reach them on your own terms.

Building an email list with Mailchimp will let you do just that. Ask your customers if they want to opt into messages from your company. You can do this by asking them at the gym, or set up an opt-in form on your website.

Once you have customers on your email list, you can send them direct messages whenever you want. You can send informative content to build your brand or send deals to customers that will increase your bottom line.


7. CheckMark

Have you ever calculated how much time you spend every month tracking employee hours and making sure you pay them enough? If you want to save time and stop simple errors, investing in payroll software is a wise investment.

CheckMark is considered by many to be the best payroll software for small business. It ties into your accounting software so you can import all the financial information you need. Once everything is in the system, you can manage your payroll with a few clicks of a button.

CheckMark also allows you to print checks for the people who want to deposit their money themselves. For everyone else, direct deposit is quick and easy to set up for everybody.


Small Business Software Programs Are Worth Investing In

The last thing you need to do is spend time doing tasks yourself when you can invest in software that can handle it for you. The small business software programs above will give you a leg up when managing your gym. Start testing today to see which programs work best for your needs.

Are you still looking for more tips that will help you run your gym efficiently? Head over to our blog to learn our latest strategies on the best small business software programs that fitness companies need today. Visit the Frugal Fitness and Tech sections now.